Andrea Pininfarina, the CEO of famous italian design house and contract manufacturer Pininfarina died in road accident near Turin, today in the morning.

Pininfarina 51, died when the Vespa motorcycle scooter he was riding to company’s design and R&D center in Cambiano, collided with a car. The death comes at a time when the family controlled company is in the middle of a crucial restructuring process.

Andrea Pininfarina has been Pininfarina’s CEO since June 2001. He was also appointed chairman in May 2006. His father Sergio is the company’s honorary chairman. His younger brother Paolo is Pininfarina’s vice chairman and his elder sister Lorenza is a member of company’s board.

Pininfarina is going through a bad phase with mouting losses. The consolidated net loss increased to 114.9 million Euro’s from 21.9 Million Euro’s a year earlier.

He is survived by his wife Christina, two sons and a daughter.

Our sincere condolences to the family, friends and colleagues of the departed soul. 

Source: Automotive News