MAHINDRA-RENAULT LAUNCH NEW SPECIAL EDITION LOGAN EDGE!

Mahindra Renault Logan Edge 

Mahindra Renault today have launched the Logan Edge, a special edition version of its mid-size sedan Logan priced between 5 Lakh to 7.15 Lakh rupees. The car sports a lot of new features along with a special Mystique Purple shade and comes in both petrol and diesel variants.

The new features are:

*ABS (Antilock Braking System) + EBD (Electronic Brake Force Distribution)
* Special Edition Mystique Purple Color and Racy BOdy Graphics
* New Chrome Muffler Cutter
* Parking Sensors
* Wood finish central Console with Beige Leather Upholstery
* Nomad Arm Rest at the backseat.
* State of the art Kenvood Music system with USB input and iPOD compatibility.

The prices for the new Logan Edge are as follows:

 Logan Edge 1.4 GLX petrol - Rs. 499990 (ex-showroom New Delhi)
 Logan Edge 1.6 GLS petrol - Rs. 558338 (ex-showroom New Delhi)
 Logan Edge 1.6 GLSx petrol (ABS) - Rs. 578337 (ex-showroom New Delhi)
 Logan Edge 1.5 DLS turbodiesel – Rs. 695319 (ex-showroom New Delhi)
 Logan Edge 1.5 DLSx turbodiesel (ABS) – Rs. 715319 (ex-showroom New Delhi)

Jump over for the Press Release:

Mahindra LogoMahindra Renault Pvt. Ltd. (MRPL) today launched the Logan Edge, a special edition of one of India’s most popular passenger cars for its Indian customers. With striking exteriors, plush interiors and a host of intelligent features,
the Logan Edge is the ultimate in luxury for the discerning car buyer. Kunal Kapoor, actor and brand ambassador for the Logan, unveiled the Logan Edge at a glittering function in the Capital.
“The new Logan Edge is based on extensive customer feedback and is part of our endeavour to offer our consumers the best. An arresting combination of sleek good looks and innovative features, the Logan Edge fulfils the aspirations of auto enthusiasts across the country. A unique combination of luxury, style and fuel efficiency, the Logan Edge will be a stylish addition to any garage,” said Mr. Nalin Mehta, Chief Operating Officer, Mahindra Renault Pvt Ltd.
The new Logan Edge is available in Mystique Purple, a sophisticated shade, adorned with stylish body graphics that add a touch of refinement, making the vehicle a delight to watch on the roads. It also features beige leather seat covers, a wood-finish centre console and a high-end Kenwood music system with remote control and USB / iPod connectivity. The Logan Edge is also equipped with ‘intelligent features’ such as reverse parking sensors and a sensitive and safe anti-lock braking system with electronic brake distribution system (ABS & EBD).
The new Logan Edge sports a host of new attractive features:
Cruise safely even on slippery roads
The Logan Edge is equipped with an Anti-lock Braking System, which will help you maintain steering control even if you brake on a slippery surface. ABS will ensure that your Logan Edge drive is an even safer experience.
The Royal touch
The Logan Edge comes in a special colour – Mystique Purple, and is adorned with stylish body graphics, giving this sedan a feel of refinement and exclusivity. So be ready to make heads turn, while you drive through town in the Logan Edge.
Muffler Cutter
The chrome muffler cutter is much more than a sleek visual treat. It also fights crude atmospheric conditions and elements.
Intelligent Parking
The advanced parking sensor feature helps the driver maintain a safe distance betweenhis car and any obstacle in its direction of motion. This sophisticated system incorporates an alarm which beeps when the sensor anticipates hurdles while reversing the car.
Feel like a King in the new Logan Edge
The interiors of the Logan Edge sport plush beige leather upholstery and rich touches of a wood finish centre console. Driving in your Logan Edge will make you feel like royalty as you cruise along in the midst of style and luxury.
Work in comfort
Now you can catch up on any important work on the move, as the new Logan Edge comes equipped with a nomad arm rest in the rear which will ensure that you can work comfortably as well.
On Road Entertainment
The Logan Edge comes with a state of the art Kenwood music system, which is USB and iPod compatible as well. So get ready to experience superb sound entertainment in your Logan Edge.
About the Logan
The Logan has received a tremendous response since its launch and has been clocking steady sales numbers each month. It is among the top 3 selling sedans in India and has also received several prestigious industry accolades since its launch eight months ago. It has been named the ‘Car of the Year 2007’ by HT Cars & Bikes, a supplement of the Hindustan Times and also recently won the Business Standard Motoring Jury Award 2008 and the NDTV Car India & Bike India ‘Midsize Car of the Year’ Award. The J.D. Power Asia Pacific 2007 India Initial Quality Study ranked the Logan as the
‘Best Entry Midsize Car in Initial Quality’, which is the ultimate measure in quality. The Logan received the lowest score of 65 PP100, i.e. Problems Per 100 vehicles, ahead of other leading passenger cars, indicating a high level of satisfaction experienced by customers. It has also been declared the leader in its segment in new vehicle design and
performance in India, according to the J.D. Power Asia Pacific 2007 Indian Automotive Performance, Execution and Layout Study (APEAL). The 2007 four-wheel total customer satisfaction study undertaken by leading market information provider, TNS, ranked the Mahindra Renault Logan Diesel at the top of the ‘Midsize Car – Diesel’ segment with an
exceptional score of 96. About Mahindra Renault In February 2005, Mahindra & Mahindra and Renault decided to join forces to produce and commercialize the Logan in India. The joint venture is a 51:49 partnership between
Mahindra & Mahindra and Renault. The state-of-the-art Logan facility in Nashik offers a body shop, stamping shop, a paint shop with a top quality pre-treatment and an assembly line specific for the Logan. The Mahindra Renault Logan was launched on April 3. Commercial sales began in May.


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4 People have left comments on this post



MyAvatars 0.2
» fas said: { Jul 23, 2008 - 10:07:10 }

Well pricing is still on the higher side.

Cheers

http://www.motorbeam.com/

MyAvatars 0.2
» Amar said: { Jul 24, 2008 - 04:07:00 }

This is nothing but an upgraded logan which was launched by dacia last month, since the previous version has not been updated last 4 years, renault has given a face lift.It’s common in India that even when Verna is called upgraded accent world wide, still outdated Accent has got demand here.The same thing i10 with santro.
Let Indian Automanufacturers know that the Indian consumer has been tracking the world market, and clever enough to choose their choice.

MyAvatars 0.2
» LoganClub.in said: { Aug 5, 2008 - 11:08:07 }

I would love to see the changes specially the accessories which M&M-R is ready to unviel like parking sensors etc etc. There are lot to change in current versions - lets see what goes right….!

MyAvatars 0.2
» SABY said: { Aug 25, 2008 - 01:08:17 }

WANTED TO BUY A LOGAN D- SO TOOK FULL FAMILY AND DEMANDED A LONG TEST OF 15KMS ON A HOT SUMMER MAY AFTERNOON-PUNE. HAD TO STRUGGLE WITH THE DEMO CAR IN THE TRAFIC AND GAVE UP HALF WAY. NEEDS MORE POWER TO RAMP UP ITS IMGAGE AND PERFORMANCE OTHERWISE ITS THE DELETE BUTTON FOR LOGAN CUSTOMERS.